Now IT Matters is a small private information and strategic consulting firm that specializes in non-profits using Salesforce. Now IT Matters staff work virtually from most parts of the United States and in India. Salesforce is extremely generous to non-profits giving 1% of time, product, and profits to seeing the world changed for the better. Non-profits get 10 free full licenses and 80% off of most other licenses. Which is like an airline deciding to be generous and donate a 747 to any non-profit. The non-profit is grateful, but needs to find a pilot and crew that knows how to get it off the ground.